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/ Avant·gar·de / Forward Thinking • Innovative
Great design does so much more than scratch the surface.
As a brand strategist and designer, I’m here to give you more than a logo: I’m here to dig deep to reveal your brand’s true essence—then translate that into a cohesive identity that emotionally connects with your people on all the right levels.
In other words?
You bring your heart for service, I’ll bring my eye for design,
and together we’ll craft a strategic brand that accurately reflects where you’ve been and propels you where you want to go.
Sound good?

Offerings
Let’s create some brand magic together
Brand Strategy + Design
Never feel less-than-thrilled with your brand’s visual identity again. My proven strategy and design process will leave you with a custom brand identity rooted in research and calibrated for success.
Web Design
You’ve got the show-stopping brand…now where should it live? Let’s create a gorgeous, easy-to-use website that showcases your brand, tells your story, and speaks to your people.
Quick Q:
Ever wish you could just…
– Confidently shout your website URL from the rooftops?
– Proudly hand out your business card without hesitation?
– Stop stressing over the million-and-one digital marketing tasks on your plate?
…hi, have we met?
Did I mention I’ve been doing this for 10+ years?
Explore the AGD Portfolio
Brand identities, websites, print collateral—I’ve done it all. Will your project be next?
I’m Barbara Caruso,
the brand-obsessed strategist and designer behind visionaries like you.
After 15 years in the marketing and wedding stationery worlds, I decided to open my own brand design studio in 2015. Why? Because I was tired of watching design struggles keep incredible small business owners from turning their dreams into realities. Since then, I’ve had the privilege of launching dozens of custom brands into the world and watching them flourish—now, it’s your turn!

Don’t just take my word for it…
"I have had the pleasure of working with Barbara several times on projects varying from personal stationery to professional branding. Her creativity, attention to detail, and straightforward process exceed my expectations every time. She has the ability to listen to what I am saying and translate that into an impactful, functional, and beautiful design."
–Lauren O'Brien, Lauren O & Co.
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